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THE IMPACT OF TECHNOLOGY ADOPTION ON BUSINESS PERFORMANCE

  • Project Research
  • 1-5 Chapters
  • Quantitative
  • Simple Percentage
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: Available
  • Recommended for : Student Researchers
  • NGN 3000

This research explores the impact of technology adoption on business performance. Objectives are: (1) to assess how technology enhances operational efficiency, (2) to analyze the relationship between technology and competitive advantage, and (3) to identify key technologies driving performance improvements. A survey design is selected for its effectiveness in collecting quantitative data from a large sample. Using Taro Yamane's formula, the sample size is 350, ensuring comprehensive coverage. The study focuses on the retail sector in Lagos, Nigeria, where technology adoption is rapidly transforming business operations. The reliability coefficient score is 0.88, indicating high consistency. Findings show that adopting advanced technologies significantly boosts business performance by improving efficiency, reducing costs, and enhancing customer satisfaction. Recommendations include prioritizing investment in emerging technologies and providing ongoing training to employees to maximize technology benefits.





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